Beacons Glow Collectibles received in the most recent issue of Teddy Bear Review magazine and found a great article highlighting the new business relationship between Boyds Bears and Enesco.
This should prove to be a win-win situation for both companies. Senior VP of Marketing and Product Design, David Miller summed up this new relationship as follows: "He said that mid size companies like Boyds are increasingly challenged to be competitive in the current economy, and working with Enesco gives them the advantages of a larger company, including worldwide distribution and support. He feels the partnership will ensure the success of Boyds Bears for years to come and Enesco's resources, like its customer service team and sales staff, will be a great help to their retailers."
Incidentally, Boyds will be celebrating their 30th anniversary this year (1979 - 2009) so stay tuned for some of these specially created pieces to commemorate this wonderful occasion.
Beacons Glow Collectibles will also become an authorized retailer of the "Friends of Boyds" FOB Club this year. The club theme for 2009 is quilting and friendship, which should be popular with collectors.
And finally some additional interesting news is that Boyds Bears will now be called Boyds by Enesco. By Spring of 2009, all packaging and hang tags will reflect these changes. And, the Boyds Bear Country store in Gettysburg, Pennsylvania, will now carry Boyds products as well as other Enesco brand name products.
Please don't hesitate to contact us if you have any questions or concerns regarding this change.
Quote of the Day - "Don't bother just to be better than your contemporaries or predecessors.Try to be better than yourself. " - William Faulkner
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